Thursday, April 4, 2019

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Four cameras and a 50x zoom, Huawei P30 bets

Four cameras and a 50x zoom, Huawei P30 bets


Huawei presented in Paris (France) the three models of its new line of smartphones.



The Chinese company Huawei presented on Tuesday, at an event in Paris (France), its new P30 phone family, which includes three versions: the P30, the P30 Pro and the P30 Lite. Four cameras that promise the best results in photographs and a "dual-view" mode to record simultaneously with two of the cameras are some of the most outstanding features of the P30 Pro, the most premium version of the series and the flagship of the signature


The camera, undoubtedly, is one of the big bets for this line and had great prominence during the launch at the Convention Center of the French capital.

On this occasion the P30 Pro brings significant advances in the quality of the image, the depth effect and the zoom capability. It also comes with double optical image stabilizer and a much higher level of sensitivity to light, which will capture excellent photographs in low light conditions.

The phone incorporates the Kirin 980 processor, the cell phone engineThe company's high-end, powered by artificial intelligence, which provides improvements in terms of performance, autonomy, photography and efficiency. Huawei bet on the 8 GB of RAM in the P30 Pro and 128 GB of internal storage.

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Like its 'younger brother', it brings a fingerprint sensor under the screen and a 'notch' in the shape of a drop, a feature that has predominated in this 2019. Its screen is 6.4 inches OLED with Full HD + resolution 2.340x1.080 pixels, with a slight curvature at the edges and without frames to take advantage of the front and the space on the panel.

The P30, meanwhile, has a 6.1-inch OLED screen, with a resolution of 2,340x1,080 pixels, Kirin 980 processor, 6GB of RAM and 128GB of storage.

As for battery, the P30 will be 3,650 mAh, while the P30 Pro will be 4,200 mAh, both with rapid charging system. But the P30 Pro, in addition, includes the system of reversible load.The phones have USB-C charging port, will come with Android 9.0 Pie operating system, and will be available in four colors: blue, black, white and red.

If we talk about the P30 Lite, the most basic version of the line, it comes with a 6-inch IPS screen, 64 GB internal storage and 6 GB RAM. It is equipped with the Kirin 710 processor.


Chambers, the great protagonists
The cameras of this new family stole much of the attention during the launch event, especially for the other lenses included in the P30 Pro: a main one of 40 MP with focal aperture of 1.8, another of 20 MP ultra wide angle with focal aperture 2.2, which allows wider viewing angles for, for example, landscape shots; and an 8 MP telephoto lens (f / 2.4).

Huawei emphasized the capabilities of this lens and the bonus it will give users by including a 5x optical zoom and a 10x hybrid zoom, which means that, thanks to the latter, you can zoom in 10 times more without losing quality. But not only that, the Asian giant also included a digital zoom of up to 50 magnifications.

The P30 Pro incorporates a fourth ToF 3D camera, located on the right side under the LED flash, which serves to improve the capabilities of the image depth and achieve better quality bokeh effects (with the background out of focus).

The phone has a double image stabilizer and a much higher ISO, with a level of light capture increased to 40 percent, which allows you to capture images in low light scenarios.

But perhaps one of the most striking novelties is a feature called 'dual-view' video mode , which will record, simultaneously, with two of the phone's cameras to have, for example, a close-up view and another wide-angle at the same time .

This will make it much easier to shoot objects that move fast in the distance and in the meantime capture the foreground.

The P30 includes three rear cameras with 40, 16 and 8 megapixel lenses, the latter with 5x hybrid zoom, while those of the P30 Lite are 20 MP, 16 MP and 2 MP. Meanwhile, the front cameras are 32 MP for all three versions.
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Europe approved new rules that change EVERYTHING on the internet

Europe approved new rules that change EVERYTHING on the internet



Despite the more than 5 million signatures against Art. 13, the majority of MEPs said yes.




On Tuesday morning, the European Parliament approved the European
copyright reform , a measure debated under strong pressure from its supporters, as media, artists, and detractors, such as internet giants and supporters
of a free internet. .

By 348 votes in favor, 274 against and 36 abstentions, the MEPs adopted in Strasbourg (northeastern France) that reform that seeks to adapt to the digital era the legislation adopted in 2001 , at a time when platforms such as YouTube did not yet exist .


One of the points approved, which during the almost two years of negotiations was one of the most controversial is the so-called article 13, which requires technology platforms to negotiate licenses for songs or video clips before publishing the contents that their users upload.

In addition, the law gives publishers new legal rights to help them seek compensation for all types of online services that show longer snippets of their articles. The provision excludes very short fragments and individual words.

The rapporteur of the text, the German Christian Democrat Deputy Axel Voss, defended during the previous debate that the reform proposed by the European Commission in September 2016 achieved a "balance between copyright and freedom
of opinion ".


But for activists for freedom of expression, including German MEP Julia Reda, the result of the vote is a great defeat, which according to Reda represents a "dark day for freedom on the Internet . "

Likewise, web activists fear that the reform will lead to censorship, since the platforms will likely block the content of users who do not have the licenses and could restrict the press information that appears in the search results.

Over the past weekend, around 200,000 people took to the streets in Germany in a last-ditch effort to protest the controversial provisions of the new rules and more than 5 million people have signed a petition against Article 13.

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Reactions to the new 'Directive Copyright'

Reactions to the new 'Directive Copyright'



The European Parliament approved a measure that strengthens the protection of content on the internet.




  After the controversial decision on Tuesday, in which the European Parliament outlined how they will use and protect the contents on the web, the public has come out the positions and controversies between those who support extensive freedoms on the Internet and those who defend the protection and licensing of works.

One of the most criticized points is Article 13, which requires technology platforms to have measures to prevent violations of protected content. Among them, control systems that detect possible violations by users in the content they publish.


  Some who supported the project were Paul McCartney, James Blunt and Plácido Domingo, and more than 1,300 artists, who asked to approve it. In this position there are also labels, artists' unions and several exponents of the content creation industry. 


The French government, one of the great promoters of the 'Directive Copyright', praised the result through a trillion of the minister of culture, Franck Riester.



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Netflix wants to suggest content based on your mood

Netflix wants to suggest content based on your mood



Interface, algorithms and recommendations increasingly personalized: the bet of the platform.




   "We want to open worlds of different stories, depending on your mood." With those words, Todd Yellin, vice president of product innovation at Netflix , raises one of the most ambitious goals they have.

At the Labs Day event, held annually by Netflix, executives of the platform presented their latest projects at their Los Angeles headquarters, among which the effort to improve the personalization of the service was highlighted.


   Yellin argues that, thanks to the fact that Internet entertainment is different from traditional television, a "bidirectional" relationship with the user is possible, which gives more space to the interaction. One sample is Bandersnatch, the interactive episode of Black Mirror in which it is possible to make decisions for the protagonists , but so is the way to navigate when opening the Netflix app at home.

The bet is clear: "We want to empower Netflix with personalization," says Yellin, who argues that one of the ways is through diversity in the offer.
The executive explains that it is key to understand thatSometimes, people look for something to see with their friends, but there are times when they want to be inspired or clear their mind after a long day.

Today, Netflix has more than 139 million users in the world, and while some prefer to watch series of teenage dramas, others opt for horror movies. Because of this, the company's product manager, Greg Peters, says the goal is to provide "entertainment on your terms . "

"We are constantly innovating in terms of how we present our content to users and how we help them discover what we believe will be amazing to them, the right show, the right movie," says Peters. "It could be a program that you may not have considered before because it is in a different language or is from another country. But since we know what you will like about this program, we can recommend it to you in an attractive way, "he adds.

From the design team of the platform to the product team they are working on the promotional pieces, the dubbing and the description of the series and films focus on offering a specialized service for each user.

On the one hand, they are working on the fact that the text that accompanies the shows responds to the ways a person uses the streaming service. For example, for someone who regularly enters Netflix when he arrives home after work, the descriptions of the suggestions will be shorter because he is probably tired and does not want to read much.

(...) As we know what you will like about this program, we can recommend it to you in an attractive way

On the other hand, the platform designs different images to promote the same content. So a series or film is divided by its themes, for example, 'class struggle' or 'drama', and according to each graphic pieces are created so that when presenting the content to the user, the algorithm analyzes their habits of consumption and those of similar profiles. Thus, the company expects to offer a 'poster' or trailer according to the tastes and interests of each client.

"We want to make sure that the image we present resonates with them in a very personal way," explains Elizabeth Goldstein of the creative product area.

But nevertheless,At the same time it sounds ambitious that the online video service finishes tuning its customization and algorithm to the point of making suggestions according to the state of mind, this can also mean greater access to the data and information of its customers. Faced with this, Netflix has said that it does not profile the information collected individually, but stores consumption habits.

Every time you open Netflix, you will see not only different suggestions from your friends, but an interface with a design almost made to measure.
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Tweets of politicians who violate the rules of the network will have "context"

Tweets of politicians who violate the rules of the network will have "context"



The measure applies to accounts that are news and public interest.



    Twitter plans to add "context" elements to some tweets that violate their usage rules , instead of deleting them. The measure is aimed especially at public interest accounts such as those of political figures such as Donald Trump.

"Twitter is exploring ways to provide more context around tweets that violate our rules, but which are newsworthy and of legitimate public interest ," the company said in a statement.


  Twitter chief security officer Vijaya Gadde said in an interview during a technology forum at the Washington Post in San Francisco that Twitter is looking for ways to "put a bit of context around it so that people are aware that that Content is really a violation of our rules and fulfills a particular function by remaining on the platform. "

Also, the executive stressed that those trills that go too far, such as threats and violent incitement, will be eliminated no matter who publishes them.

Earlier this month, Trump stepped up criticism of political bias against technology firms after one of his key allies in Congress sued Twitter, accusing him of discriminating against conservatives. Twitter and other companies have vigorously denied criticism of this.
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Sony closes its 'smartphones' plant in China

Sony closes its 'smartphones' plant in China



The decision is due to losses in its mobile division and low financial and operating performance.



   In order to reduce costs, the Japanese technology firm Sony announced that it will close its smartphone factory in Shanghai (China). The decision is due to the increasing losses in its mobile division and its low financial and operational performance in this area.

Through a statement, the Japanese company revealed that cell production at the plant will stop at the end of this month and that later it will only operate its manufacturing point in Thailand for this purpose.


  "Through greater cooperation among our divisions, we can create new value by better utilizing combined assets and personnel in our electronics area. Greater interaction among employees will also lead to the development and growth of our staff, " said company spokesman Takashi Iida.

The technology also revealed the restructuring of its business lines, announcing the integration of the mobile phone unit within the image and television division , as well as the creation of a new area called Electronics Products & Solutions.Earlier this year, Sony declared that it will not attend - for the first time in its history - the Electronic Entertainment Expo (E3), the largest gathering of the video game industry in the world.
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Tik Tok, the Chinese social video network that conquers young people

Tik Tok, the Chinese social video network that conquers young people



With 500 million users, it seems to be the most popular music video app.


   Short but viral videos: choreographies, 'sketches', series dubbing and fonomímica of famous songs in short videos. All this is proliferating on the internet and has its origin in Tik Tok, the social network of videos that has come from China ready to lead the podium. And for the moment, especially among digital natives, it is achieving it.

It all started when in September 2016, ByteDance, the technology company of Zhang Yiming - one of the richest men in the world - launched the Chinese market Douyin (meaning musical vibration), an 'app' of short videos that had been developed in only 200 days.


   The bet was simple: a mix between Instagram and Snapchat that allowed to make short videos that could be put filters, effects and decorative 'stickers'. In addition, it could be used to do phonomics (music has a leading role in the application) or simulate dubbing. And everything, with only one hand.

In just one year, it garnered 100 million users and saw a billion videos, no more than 15 seconds, every day. In China they kept their original name ... But they decided to re-baptize for the international jump, with which Tik Tok was created.

Thus, at the end of 2017, ByteDance bought Musical.ly, which merged with Tik Tok in 2018 to take advantage of the social base of users in the United States. That was the final push for a great expansion that, perhaps, nobody would have expected initially: out of a drop of water was born an unstoppable digital tsunami.

In this way, Tik Tok became available in 150 countries and 75 languages ​​in 2018. That same year, it already had 500 million users. In fact, during the first quarter of that year recorded 45 million downloads in the Apple store. And more than 300 million did the same throughout the year on Google Play.


Leader in downloads
With such figures, it seems natural that Sensor Tower Tik Tok's 'Store Intelligence Data Digest' report would appear as the fourth most downloaded app in the world during the last four months of last year.

It is the same position it would occupy if only Google Play were taken into account, where it was only surpassed by WhatsApp , Messenger and Facebook, being above Instagram , YouTube, Netflix or Spotify, among others. However, in the list of iPhone is placed as a leader, above all others.

The platform is a leader among short video 'apps' in Asia, and its success, passing through the United States, has spread throughout the world.

In the 'Digital in 2019', published by We Are Social and Hootsuite, it is revealed that, for example, in Spain it is in the top 5.

In Latin America, its popularity is also growing day by day. And now there are 'tiktokers', the name given to the influencers of this social network, such as the Argentine Cande Copello: "My audience was from the United States, and now I have an audience from all of Latin America," he says.

In Spain, the queens of Tik Tok are Twin Melody (Aitana and Paula Etxeberria), Basque twins whose success on the platform has allowed them to publish singles or open a YouTube channel : "If you want to make your way in music, you have to be both in Tik Tok and YouTube, "said Aitana in an interview with 'Watmag'.

The main users and followers of this 'app' are the digital natives, both 'millennials' and, mainly, 'centennials' (generation Z): "Tik Tok is designed to dazzle adolescents," said to 'Efe' Ferran Lalueza , professor of Information and Communication Sciences of the Open University of Catalonia.

"The adult public looks at it with arched eyebrows," added the expert, who commented that "it is the first time that a Chinese social application triumphs among Western users."

If you want to make your way in music, you have to be in both Tik Tok and YouTube
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'Fresh and fun'
Lalueza also explained why: "It's new, fresh, fun, intuitive and very attractive to teenagers, who are the segment of the public that sets trends."

In addition, it may be the first of many other Asian platforms that come, then, according to this expert, "for the first time we have indications that an initiative developed for Eastern culture works successfully outside its environment, and this can open the door to that more Chinese platforms try to reach the western market. "

Is this fever something temporary or is Tik Tok here to stay? "Making predictions in the world of social networks is always very risky," says Lalueza in that regard.

For now, FacebookIt has already given a first warning when presenting Lasso, an 'app' of operation and characteristics very similar to those of the Asian titan.

The teacher stressed that "one of the challenges facing this social network is to translate this growth into money."

In this regard, the platform already includes advertisements. And it must be said that its parent company, ByteDance, is valued at more than 75,000 million dollars, a price higher than Uber, according to marketing4ecommerce.net. Uber was a leader in the list of the most valuable startups on the planet.

It is still early to know if this tsunami in the form of 'app' will lead to a permanent ocean. But one thing is already clear: at least, today is the fashion social network among young people.

It's new, fresh, fun, intuitive, and very attractive to teenagers, who are the trend-setting segment of the public

The new king of a multifaceted empire
With 35 years of age, Zhang Yiming is one of the 25 richest men in China. He is software engineer at the U. de Nankai and CEO of ByteDance, one of the largest content platforms in that country. It also has Toutiao, the most popular news 'app' in China, which has more than 700 million users and other entertainment 'apps'. Your company is on track to be valued at more than 75,000 million dollars.
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